First National Bank urges Icon viewers to support The 3/50 Project - it helps local businesses
Which three Bluffton businesses would you miss if they closed their doors?
Is is a car dealer, coffee shop, movie theatre, book store, insurance agency, florist or greenhouse, hardware, pharmacy, thrift store or restaurant?
Community banking and supporting local businesses is what it's all about, states First National Bank in a news release to The Icon.
To celebrate Community Banking month in April, First National Bank employees have unanimously committed to supporting local, independent businesses.
The impetus behind the commitment is The 3/50 Project. This initiative, started by a Minneapolis, Minn., business owner in March, 2009, was created to build loyalty and increased revenue for independent, locally owned businesses and relies on a simple message: "Pick 3. Spend 50. Save your local economy."
According to The 3/50 Project (the350project.net), for every $100 spent in locally owned stores, $68 remains in the local economy.
In contrast, only $43 of every $100 remains local when spent in national chains, and little or no local revenue results from online purchases.
So, during the month of April, every FNB employee has committed to picking three local businesses and spending a total of $50 as a way to keep money in the community, support local business owners, and help local communities thrive.
Todd Mason, President and CEO at First National Bank, said, "Community banks thrive because they work hand in hand with local business to strengthen local economies. First National provides financial resources to local business, those businesses generate revenue and jobs locally, and the jobs and revenue created allow people in our communities to enjoy a better quality of life.
"The 3/50 project and the commitment from our team fits perfectly with our corporate mission and is a testament to our employees who have taken it to heart."
Stories Posted This Week
Sunday, August 9, 2026
Saturday, August 8, 2026
Friday, August 7, 2026
- BHS Junior Class to hold Post Prom fundraiser on Sept. 13
- Aug. 23 anniversary celebration at Tri-County Family Assembly of God
- Pirate boys golf 10th at L-B Invite
- Save these dates: Four more months of America 250 events in Bluffton
- Lens turns Bluffton's NNO fireworks to neon
- Should all beavers beware of Buc-ee's logo litigation?
- Letter: As Ohio grows, conservation must become part of the conversation
- 2026 Lincoln Highway Buy Way sales August 13-15
- History you can taste: Bluffton celebrates local businesses on Aug. 8
Thursday, August 6, 2026
Wednesday, August 5, 2026
- History Day scavenger hunt with 12 clues
- Remembering the magic of Hankish sweet shop on Aug. 8
- Pirate boys golf opens with a win at Ft. Jennings, 2nd at Royal Invite
- Pirate girls golf opens season with Lincolnview Invite
- WIP Wednesday: Bluffton Scrap Artist Quilters
- July 2026 land transfers in the Bluffton school district